Privacy Policy

This Privacy Policy explains how [MediaMax legal entity name] (“MediaMax”, “we”, “us”) collects, uses, and shares personal data. It is divided into two parts: Part A covers business partners and visitors to our public websites; Part B covers data processed when you use the MediaMax platform. The general provisions at the end apply to both.

Part A — Business Partners & Website Visitors

A.1 Information we collect

When you contact us, request access, or visit our websites, we may collect: contact details you provide (name, work email, company, role); communications you send us; and technical information collected automatically (IP address, device and browser type, pages viewed) through cookies and similar technologies.

A.2 How we use it

We use this information to respond to enquiries, provision and administer access to the platform, operate and secure our websites, understand usage, and comply with legal obligations. Where required, we rely on your consent or our legitimate business interests as the basis for processing.

A.3 Who we share it with

We share personal data with service providers who process it on our behalf (for example, hosting, identity, and analytics providers), with our affiliates, and where required by law or to protect our rights. We do not sell personal data.

Part B — Using the MediaMax Platform

B.1 Account & authentication data

Access to the platform is provisioned by MediaMax administrators and authenticated through our single sign-on provider. We process your account identifiers, organization membership, and role to authenticate you, enforce permissions, and maintain audit records.

B.2 Usage & operational data

As you use the platform we process configuration, traffic, and performance data — including the inventory, campaigns, and analytics you manage — to deliver, secure, optimize, and support the Service. Where this data includes personal data controlled by your organization, we process it as described in your agreement and the Terms & Conditions.

B.3 Integrations

When you connect third-party platforms (such as ad networks or analytics providers), data is exchanged with those platforms to operate the integration. Their handling of that data is governed by their own privacy policies.

International Data Transfers

We may transfer and process personal data in countries other than where you are located. Where we do, we apply appropriate safeguards (such as [transfer mechanism — e.g. standard contractual clauses]) as required by applicable law.

Security

We maintain administrative, technical, and organizational measures designed to protect personal data against unauthorized access, loss, or misuse. No system is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain personal data for as long as needed to provide the Service, comply with our legal obligations, resolve disputes, and enforce our agreements, after which it is deleted or anonymized.

Your Privacy Rights

Depending on your location, you may have rights to access, correct, delete, or restrict the processing of your personal data, and to object to processing or request portability. To exercise these rights, contact us at [privacy@mediamax contact email]. For data processed on behalf of an organization, please direct requests to that organization.

Changes to this Policy

We may update this Privacy Policy from time to time. Material changes will be communicated through the Service or by notice, and the effective date above will be revised.

Contact

For questions about this Privacy Policy or our data practices, contact us at [privacy@mediamax contact email], [MediaMax legal entity name], [registered address].