Opt-Out
Last updated: [DATE pending]
[MediaMax legal entity name] (“MediaMax”) respects your privacy choices. Advertising delivered through the MediaMax platform may use cookies or device identifiers to make ads more relevant. [Confirm MediaMax’s actual advertising data practices, including whether any data identifies you personally: here, pending review]. This page explains how to opt out. For more on how we handle data, see our Privacy Policy and Cookie Policy.
1. Opt out of interest-based advertising
Industry self-regulatory programs let you opt out of interest-based advertising from participating companies in one place:
- Digital Advertising Alliance (DAA) WebChoices: optout.aboutads.info
- Network Advertising Initiative (NAI): mobile: thenai.org (mobile devices)
- NAI: connected TV & streaming: thenai.org (TVs & streaming)
- In the EU/UK, you can also use Your Online Choices: youronlinechoices.eu
2. Opt out on your device
Most devices and browsers offer their own controls for ad personalization:
- iOS / iPadOS: enable “Limit Ad Tracking” / turn off “Allow Apps to Request to Track” in Settings → Privacy.
- Android: turn on “Opt out of Ads Personalization” in Settings → Google → Ads.
- Mobile / desktop web: use your browser’s privacy settings to block or clear cookies and, where available, send a “Do Not Track” or Global Privacy Control (GPC) signal.
- Connected TV: use the device’s “Limit Ad Tracking” / “Opt out of Interest-Based Ads” setting (available on tvOS, Android TV, Roku, and similar platforms).
3. Opt out via MediaMax
For advertising delivered directly through MediaMax, you can use our own opt-out:
- Browser cookie opt-out: [MediaMax cookie opt-out link / mechanism: pending]
- Device-identifier opt-out (mobile advertising ID): [MediaMax device-ID opt-out link / mechanism: pending]
Opting out is specific to the browser and device you use it on. If you clear your cookies, switch browsers, or reset your device’s advertising identifier, you may need to opt out again.
4. Do Not Sell or Share my personal information
Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of your personal information (for example, under the CCPA/CPRA), or to object to processing for direct marketing (for example, under the GDPR). You can exercise these rights using the opt-out methods above or by contacting us at [privacy@mediamax contact email]. [Confirm MediaMax’s “Do Not Sell/Share” handling and any required form here: pending review].
5. Contact
For help with your choices, contact [privacy@mediamax contact email], [MediaMax legal entity name], [registered address].